RETURN TO OFFICE: HOW PELOTON USED VIDEO TO ENHANCE THEIR RTO

Video Case Study: Peloton

Finding creative ways to convince candidates and employees that returning to the office can be productive for their work-life balance is a top priority for forward thinking talent teams in 2022. That’s why when Peloton’s Learning & Development Team reached out to Uncubed Studios with a return to office idea for its 3,000+ employees, we knew our video team was up for a unique content challenge.

Peloton’s L & D Team came to Uncubed Studios with the following critical request: send out selfie sticks and produce a series of timely video logs hosted by Peloton employees that captured everything a returning employee - and new hire - would need to know about working out of the Peloton office. That meant guiding five individual location hosts to cover all the bases. From commuting by public or personal transit, to finding a refrigerator to stash their lunch, Uncubed Studios would have to remotely guide Peloton employees into capturing user generated footage that could make their fellow team. members feel comfortable about working out of a traditional office once again.